The Photographer's MBA, Senior High School Portraiture: Everything You Need to Know for Your Photography Business First Edition

Hi Sal, Hoping to make you smile even more! I bought this book assuming it was mostly business but had a little of everything to improve your senior business and photography world. It was in fact mostly all business. As a business degree holder it was a lot of things I already knew mixed with some things that were very helpful. I have followed Sal on FB, CL, and BTS . I am still trying to attract " my kind of client " ... I could almost hear him narrating the book. I was really tired when I reviewed it before and my review actually made his FB page! I decided to rewrite my review. If you have a business degree and actually did you work in college much of this is review.. COGS and such.. but there still might be something for you... we can all always learn something new.. I am glad I bought this book but I sooo wish for some of Sals other incite in the senior world. I also was hoping for more awesome images , Jeff Smiths books are full of them, however Jeff came off as arrogant and I stopped buying the books due to his OL personality he displayed. Sal is funny and nice OL and a positive person in comparison. I prefer to buy books from a great OL author and photographer. Please Sal do a book on the other aspects of your senior world to go with this, sort of a companion book on the other .. I would think it would sell well :)

If you have heard, seen or even been near Sal Cincotta then you know 75% of this material already. I watched Sal on his very popular and well done Wedding Bootcamp class, on CreativeLive. His method is basically the same for the senior portrait market--know your client, reach your client, sell the experience not the product and price yourself for the right market. Great advice and the kick in the pants that photographers who want to be successful business owners need. I found several 'gems' in this book that paid for the book just by themselves, like his HS Ambassador program structure.Well written book with practical "Now do this" tidbits at the end of each chapter. The final chapter is a nice summary of all those action items. Worth buying.

I am about half way thru this book (first read and there will be a second) and I could not wait to review it. Having seen a couple of online classes that Sal taught I was pretty sure this book would be very informative and easy to assimilate - I was right too.I've been shooting for a while and recently was thinking about branching out to seniors, so this book is so helpful. It has answered a lot of questions I had. I cannot stress how help this book has been for me.Thanks Sal!!

Not much on writing these but if you want to start your own photography business, then this book will be a BIG help in the field of school photo's for seniors. Get it. Read it. Learn it.

A-Z on how to be a legitimate studio. Follow this book and you cannot go wrong. Don't waste your time winging it. Study this guide and everything will be in place. No nonsense honest advice. No more trial and error. Take control by using this book!Seasoned pro or beginner.

This is an amazing book with fresh ideas and great photo's to get ideas. On this cover page I love the chair that this young girl is sitting on. I'm now looking for one exactly like it.

A great read for photographers needing some good tips and business props in High School Senior portraiture! I am a photographer who has dabbled in and out but just now seriously looking at it as a business. This helped me a lot!

Not a bad read but the writer comes off as a little cheesy at times.

I came across Sal Cincotta's work in mid-2013 as I contemplated turning my passion in photography into a profession. As many know, professional photographers can be secretive: holding the formula for their success close. Five stars: Sal Cincotta blows open the doors on how to become a successful and profitable seniors photographer with this book. He shares his mistakes, triumphs and sets out a sound business plan for marketing and succeeding in this niche market.I recommend this book to start-ups and veteran professionals.Steven D., Ontario, Canada